Online Reviews, Are They Valued Differently by Men and Women?

Let's start at the beginning; do you publish your reviews online? Are most of your clients’ women or men? Do you believe they respond differently to reviews?

I've talked about online reviews on my blog before, and you know how important I think they are. I have analyzed in-depth, the reaction to search listing with and without reviews and I can tell you without hesitation that the number of stars on your listing, and whether you have any, are equally if not more important than the position, provided you're somewhere on the first two pages.

Now, a new variable has been added. Jamie Pitman of BrightLocal has published an article titled "Do Men and Women Value Online Reviews Differently?" and I found it fascinating. If your target demographic is one or the other you really should read this. If your target demographic is both, you really should read this.

#reputationmanagement #digitalmarketing #realestate

https://thewebsitemarketingpro.com/blog/reputation-management/online-reputation-management-2/