Sunday, March 24, 2019

What you really need to Know About Facebook Ads

advertising on facebook
As an internet marketer, promotion is a top consideration. Regardless of your business or brand, getting the message out relating to your offering is essential. There are numerous elements to profitable advertising, from knowing your target demographic to ensuring that this segment sees your marketing campaign. Advertising on Facebook is an alternative that is definitely well-suited to all types of projects. After all, it’s the most well-known social networking platform around. It is very likely that your prospective customers will be using it. Additionally, Facebook provides integrated tools to help you in monitoring your advertising, approaching a selected population segment and expanding your reach. If this advertising alternative is new to you, it’s probable that you will have questions. Here’s what you really need to find out about Facebook advertisements to improve your results.

Facebook Advertisements Perform

Not only does Facebook have a lot more users than any other social media site, but it also provides a wide selection of users. Consumers of every area of life utilize this platform for a number of reasons. Many make use of the website to stay current with family and friends, while others are trying to get exposure for their own endeavors. In addition to that, Facebook is being used around the world, so it’s well suited for people who have a significant international customer base. Facebook ads have continued to thrive in recent years, and that is an indication that marketers are experiencing good results with this marketing strategy.

Promotional Tools Are Available

Facebook’s onboard promo tools are a hassle-free resource for assisting you to get the most from your marketing and advertising strategy. To begin with, however, you should have a solid strategy in mind. Having established objectives for what you would like to achieve with your promotion will make it much more probable that you will get to your sought after audience and enable you to make a more educated decision about which tools will be most beneficial to you. With Facebook Ads, it is also possible to boost your post as a way to reach a greater portion of your audience, send people to your website or increase targeted traffic to your web page when you’d like to increase engagement.

Advertisements Should Be Examined for Overall performance

With Facebook ads, you are able to examine the performance of different ads so that you can get rid of those that aren’t serving you well. It’s simple to do this with Split Testing. Just like A/B testing, you are able to run a couple of variations of an advertisement and make use of the performance data to figure out which to continue using. The information acquired from this kind of testing can be beneficial in assisting you to figure out the direction of upcoming campaigns. If you would like to understand how similar ads perform, stick to no more than three ads with the same content and target demographic. Doing this will keep the sample size controllable and increases the chance of reliable results. You should also able to focus on other considerations like using the same ad with two unique audiences to understand which is actually more responsive to the advertising. The key factor is to be conscious of your most wanted results and making use of that objective to direct your testing.

These are the fundamentals of learning Facebook Ads. Now you're able to understand the ways in which this platform is worth exploring as a method of effective promotion for your business and brand . Give it a shot. All you require are research, planning, and exploration to be able to run profitable Facebook ads campaigns.

Sunday, February 10, 2019

17 Top Rated Plugins as Well as Extensions for SEO

Are you a do it yourself website marketing type? So am I. I love trying to figure out how to improve my websites performance and I’m a sucker for the latest plugins and extensions that promise to make the web a less daunting place.

Well this week I came across an article on Search Engine Watch from Inna Yatsyna titled “17 top plugins and extensions for SEO” … Oh Joy!

Inna has gathered a group of plugins and extensions recommended by “the experts” that help you in several ways. From technical site information, speed improvement, and content optimization they’re all there.

If you’re a problem solver and love to dig in, this article is for you.


Sunday, February 3, 2019

4 Foundations That will Help Your Brand’s SEO Strategy Succeed

There's a lot that you can do to optimize your website without the need of engaging professional guidance. Yeah I am aware that’s what I do but if you don't give it a try yourself, you won’t actually know if you require help.

The challenge comes when you try to find reliable and practical information on how to begin your audit. You will find there's multitude of bad information available on the internet that is contradictory and just plain incorrect.

The good news is that I’ve just read an article that provides precisely the type of advice that I’m recommending. Take a look through Danielle Savin’s fine article “4 Building Blocks to Help Your Brand’s SEO Strategy Succeed”

If you’ll put her suggestions into practice, you will see improvement in your websites overall performance.

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Friday, January 25, 2019

20 lead generation ideas (and strategies) that brought us 200,000 leads

Would you like to turn your lead generation campaigns up a notch Get hold of our 25 most effective lead generation ideas and strategies which have delivered us over 200,000 leads during the past 3 years

Tuesday, January 8, 2019

Understanding Using Search Engine Optimization Techniques

Search engine optimization, also known as SEO, is a strategy used to help increase a website's page search engine ranking position utilizing keywords, images and backlinks. By optimizing your website using the techniques outlined in this article, your website will be more apt to end up in the top search results. Find tips and techniques on how to optimize your website using basic search engine optimization strategies. Using the tactics described below you'll have your website running at its peak in no time at all.

#searchengineoptimization #seo #smallbusiness #keywords

read more here

Monday, December 31, 2018

Prepare for Social Media Trends in 2019 | 7 Ways

How many of you had a MySpace account? I did, and I spent A LOT of time optimizing it. I don't recall ever getting a lead from it though. So here we are in 2019 and we're still optimizing our Social Media accounts. Just wondering, how's it working out for you?

Do you monitor your return on investment of both time and money? Are you generating revenue from your efforts? I'm not sure if I am, but I still do it.

One thing of which we can be certain is that there will be changes in this coming year on how we utilize Social Media and which ones will dominate. It's pretty clear that Facebook is on the ropes after their problems with sharing too much information this past year.

So what should we do? Lindsay Tigar from The Ladders has published "7 social media trends to prepare yourself for in 2019" this morning and I found it informative and helpful. I believe she is taking a realistic view at Social Media and that you might profit from giving it your attention.

#socialmedia #digitalmarketing #realestate #smallbusiness


Sunday, December 30, 2018

Why You Should Use Video Marketing in 2019

I must admit, I've not yet jumped on the video marketing bandwagon. I just haven't figured it out yet. But, that doesn't mean it's not a good idea.

When I'm scrolling through Facebook, video is what captures my attention. I spend a fair amount of time in YouTube; I find video podcasts more engaging. So it's probably true, I probably should join the crowd and start video marketing in the coming year. Sometimes it seems that just as I learn one technology I need to learn another.

Anyway, I found "Video Marketing: Why You Need to Use It in 2019" by Marie Singer at Market Business News and enjoyed it. It's short and to the point and I found it well worth my time. Hope you will too.

#marketing #realestate #socialmedia #digitalmarketing #smallbusiness #video